Free papers

Browse our library of eBooks, studies and more free resources for best practices and insights into app marketing.

Wordblitz for Friends: smartBoost spells success for word game

February 8, 2013
How smartBoost propelled Wordblitz for Friends to a high App Store rank over Christmas, the most competitive time of year.

How to get found and be famous in the app stores

January 28, 2013
Learn everything you need to know about the iOS and Android app stores, from boosting your rank to optimizing for search and conversions.

Be the Best in your Mobile App Marketing

October 19, 2012
Learn how to maximize your app users, activity, App Store ranking and revenue through smart, effective marketing.

Paint for Friends: an App Store boost masterpiece

October 19, 2012
How our App Store boost campaign painted a positive future for Paint for Friends.

Is Apple mimicking Android?

October 19, 2012
Understand the differences and similarities between the iOS 5, iOS 6 and Google Play App stores.

Study: 40% of mobile clicks are accidental or fraudulent

September 3, 2012
Read our study and learn how to avoid wasted spend by detecting and eliminating click fraud and ‘fat finger’ syndrome.

Mobile Banner Design for App Promotion

August 14, 2012
Read our best practices for designing mobile app advertising banners.

How to get found and be famous in the app stores

January 28, 2013
Learn everything you need to know about the iOS and Android app stores, from boosting your rank to optimizing for search and conversions.

Be the Best in your Mobile App Marketing

October 19, 2012
Learn how to maximize your app users, activity, App Store ranking and revenue through smart, effective marketing.

Mobile Banner Design for App Promotion

August 14, 2012
Read our best practices for designing mobile app advertising banners.